This beautiful Ford Roadster and I both came into this world in the year 1948.
I love cars. You do as well, or you wouldn't have stopped by to read my post.
The Rotary Club of Tucson held a fund raiser a few weeks back to benefit The Reading Seed program here in Tucson. According to one of the past presidents, they expected a couple hundred entries.
They had more than 500. They expected to sell 8,000 tickets. They sold nearly 14,000.
If you're selling real estate, this is one trend you don't want to ignore. Every major real estate market has Car Clubs and Car Shows. If you're a real estate agent or a lender with some extra time on your hands in this market, I've got an idea that might help your sales. We'll get to it in a moment. Stick with me.
Baby Boomers like me are entering retirement (I said like me--I'm not retiring) and they are spending money on their cars and trucks.
This past week I had the pleasure of showing three homes in the Dove Mountain enclave near Tucson, Arizona. Dove Mountain's Gallery Golf Club is home to the Accenture Match Play Championship, with the top 64 players in the world competing.
Back to cars. The three homes listed from $1.8 million to $3.4 million. All had oversized garages. Two had both an attached garage and a separate detached garage. Boomers love their cars.
So instead of buying leads in 2008, and in addition to creating strategic partnerships with other professionals, why not do what the Rotary Club of Tucson did?
Sponsor your very own LOCAL car show. Advertise for entries. Get your local car club signed up as a Co-sponsor. Offer to send a mailing to their members.
Create a website where people can sign up to attend. Capture current info.
Involve Active Rain from the get go. Promote AR on the website. In doing so, you'll promote yourself and your business.
Benefit a local charity. Which one? I don't know. I live in Tucson. But I'll tell you this. It needs to be local, because you're looking to strengthen LOCAL relationships to grow your LOCAL business.
If you live in Arizona, New Mexico or Southern California, click on the Tucson Classics Car Show logo above. It's a link. It will take you right to their web page. Sign up to attend next year's show. It will be fantastic.
Maybe, if you facilitate some entries from your local car club for the Tucson Classics Car show, one of the Rotary members will answer your questions about how to pull this off in your neck of the woods. I might be able to help with that. Call me.
Are you thinking...
- too much time
- too much money
- too complicated
- how can this help me sell loans or real estate
I'm thinking...
- new sphere of influence
- new, current mailing lists
- new, current email lists
- new relationships
- no first time buyers!! Yay!
(sorry, I got carried away there)
As an Active Rain member, you blog here because it creates new relationships for you. It works, doesn't it? Well, this is no different. It's just another way to meet people and grow your business.
If you're a real estate professional reading this, and you're not a member of the Active Rain Real Estate Network, sign up! It's free. It will change the way you think about real estate and the internet. That's a good thing!
And that's the real estate opinion of this Tucson, Arizona mortgage lender,
Mike in Tucson
Click here to see many more great cars from this year's show, featured on Localism.com for Tucson, AZ!
