Tucson By Choice!: Video Biz: Maximizing the Use of Videos in Your Business, by Course Creators, Tucson, AZ

Video Biz: Maximizing the Use of Videos in Your Business, by Course Creators, Tucson, AZ

Video Biz class by Len Elder and Theresa Barnabei, Course Creators

Video Biz, a class on "how to maximize the use of videos in your business," is taught by Len Elder and Theresa Barnebei, national speakers and owners of a Tucson-based business called Course Creators.

Len Elder and Theresa Barnebei will be speakers at the upcoming NAR convention in San Diego.  If you're going to be there, don't miss these two.

Video for business

While many of you jumped right in with Flip Video last year, I was not an "early adopter" of the technology. I was intimidated by it.

That changed on Thursday of this past week.  I signed up for Course Creator's Video Biz seminar, knowing full well that the curve for learning about using video in my business had passed me by.  I knew I'd have to huff and puff a little to catch up with the rest of you.

In a room filled with REALTORs, I was the only lender.  I was encouraged, however, to see that I was not the old man of the group! If my count is right, there were 15 attendees.  The seminar accomplished much more than I expected.

I've always believed that my fingers have to do the walking if my brain is going to remember what I just heard.  Course Creators subscribes to that belief.  Elder & Barnabei produced a "hands on" class, and by the end of the day, all 15 or so students, ranging in age from twenty-something to seventy, had...

  • chosen a topic
  • written a storyboard,
  • shot and edited video,
  • inserted video clips, 
  • created transitions,
  • inserted still photographs to fill out the story,
  • created and inserted charts and graphs,
  • dubbed voice-over commentary,
  • added music in the background, and
  • produced a finished product. 

We even learned how to upload the movie to YouTube!  All for $99.

Theresa Barnebei has a passion for three things in her classes.  She tells her seminar students:

I want you to get it.

I want you to use it.

I want you to become more successful because of it.

I collected all three brass rings!  The Video Biz seminar was a huge success for me.  Len Elder and Theresa Barnabei have given me an effective new business tool. 

As a result, I'm looking forward to my next seminar with Course Creators.

You'll be seeing the results in future posts to my Active Rain blog and my two outside blogs.  Stay tuned!


I'm Mike in Tucson, your preferred Tucson, AZ Mortgage lender.
Mike Jones (Tucson Mortgage Company, LLC): Loan Officer in Tucson, Pima County, Arizona
Call me
if I can help you or someone you know with a purchase or refi mortgage;
(520) 349-9090

 photo copyright Mike in Tucson


Comment balloon 19 commentsMike Jones • August 09 2009 12:00AM


Mike - I believe in the power of video.  I really do.  But I totally resist it because I'm not comfortable in front of a camera.  Especially a darned video camera!  LOL  Maybe I'll mellow in time.

Posted by Carol Smith (Casmi Photography) over 11 years ago

I hear you and heard Katerina on her new video too. I still havent gathered enough nerves to do this just yet. My foreign accent bothers me ALOT.

Posted by Loreena and Michael Yeo, Real Estate Agents (3:16 team REALTY ~ Locally-owned Prosper TX Real Estate Co.) over 11 years ago

Hi Mike! Congratulations on taking that BIG step--I'm with you, it passed me by but, once I finally DID it, the task is ALOT easier!  My encouragement to you--don't stop now!  Do SEVERAL of them so that they're second nature to you.  That is the mistake that I have made:  I created a couple, then that intimidation factor took over again and I need to just get out there and do one a week until it IS second nature for me.

Great post giving kudos to your instructors.  I look forward to seeing your posts sharing what you've learned!

Debe in Charlotte

Posted by Debe Maxwell, CRS, The right Charlotte REALTOR! (www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310) over 11 years ago

Mike, I tried it but was not pleased with the results. I'll be practicing more and will have it perfected soon.  See you at NAR!

Posted by Sun City Grand Homes Surprise AZ Real Estate Leolinda Bowers Designated Broker Leolinda Realty, Sun City Grand in Surprise Arizona (Leolinda Realty) over 11 years ago


Your experience was mirrored in the class.  I don't think one of us liked ourselves in the video the first time.  The interesting thing is that all of us thought the rest of the folks looked and sounded great.  It made me chuckle.


I'm working on getting that first one out the door.  I attended a seminar up in Scottsdale yesterday, took my new Flip Video, and took enough "footage" to do a story.  Your comment is ENCOURAGING!  Thanks.


The interesting thing about accents is that the rest of us don't mind at all.  As a kid, I grew up in Suriname, a country in which the national language is Dutch.  As a young teenager, I was self-conscious about my accent when speaking Dutch.  My friends helped me understand that they cared not one bit about my accent; they were interested in communication.  There's a lesson there for me in my business with respect to cold-calling, video blogging, and everything else that puts me out of my comfort zone.

I hope you jump right in with a video post.  I'll see you on your blog.


Thanks for being the first to comment.  Ditto my comment back to Loreena.  One thing I learned from Len and Theresa is that the camera doesn't always have to be on me.  It shouldn't be, in fact.  That's the cool thing about learning to narrate "voice-over" with other content.  (Now let's see if I can put it into practice...)  LOL

Mike in Tucson

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) over 11 years ago


I'm looking forward to desert videos!


Posted by William J. Archambault, Jr. (The Real Estate Investment Institute ) over 11 years ago


Good Post. I have met Len and Theresa. They are both very dynamic and they think big. They are an asset to lots of agents in Tucson. Now you are going to "force" me to take their class...

Posted by Patrick Randles (Nova Home Loans) over 11 years ago


Oh, maybe a little arm-twisting...  Thanks for commenting.


We aim to please.  :)

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) over 11 years ago

I love video and am using it a good bit for localism posts here, there and everywhere. Can't wait to see what you come up with. I'm sure it will be wonderful.

Posted by Susie Blackmon, Ocala, Horses, Western Wear, Horse Farms, Marketing over 11 years ago

I love classes taught by Len and/or Theresa!  I'll have to take the next one.

Posted by Lynette Bruster (LegalShield) over 11 years ago


You said, "In a room filled with REALTORs, I was the only lender"...Isn't that a LOs dream...!!! Thanks,   Fran

Posted by Fran Gaspari, "The Title Man" - Title Insurance - PA & NJ (Patriot Land Transfer, Inc.) over 11 years ago


Yes it is!  LO(L)


They're a great pair!

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) over 11 years ago

Hi Mike

Very informitive post, video is a must for the success real estate professional.

Good luck and success.

Lou Ludwig

Posted by Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC (Ludwig & Associates) over 11 years ago

Hi Mike - I'm late to the video creation party, too. Couldn't see how it would fit in with the Blogging, but I guess if everyone else is doing it, it's time to join the party, eh?

Posted by Karen Cooper, Helping Homeowners w/Home Loans in 27 US States (Karen Cooper | Sr Retail Loan Originator ! NMLS # 223305 | 360 Mortgage Group LLC Austin Texas) over 11 years ago

Hi Mike,

I think Video is definitely the way to go.  However, as you mentioned, it takes time to become a true expert!  My business has grown substantially and I'm in the process of trying to put the right people in place to handle the growth! Keep up the good work!


Posted by Tracy Santrock, Raleigh - Cary Realtor/Broker In Charge (Fonville Morisey/Santrock Realty Group, Inc. ) over 11 years ago

I'm putting this in my schedule to do their class in San Diego. Thanks for the heads up.

Posted by Terry & Bonnie Westbrook, Westbrook Realty - Grand Rapids Forest Hills MI Re (Westbrook Realty Broker-Owner) over 11 years ago


You won't be disappointed!


I'm following in your footsteps.


The video has meta-tags just like your posts, I learned.  And if we do it right, we engage our readers.  I'm pretty excited about the prospects.


I'm coming over to your blog to check out your video!  Thanks for commenting.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) over 11 years ago

Hi Mike,

Interesting....I didn't know this business existed.

By the way, our "GRO" group meets Friday at Kingfisher on Grant Rd.  11:30


Posted by Dana Lim (Allstate Insurance) over 11 years ago

Thanks, Dana!

I'll see you Friday at Kingfisher.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) over 11 years ago

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