Tucson By Choice!: Active Rain, Localism, Real Estate and Car Buffs--A Great Combination!

Active Rain, Localism, Real Estate and Car Buffs--A Great Combination!

This beautiful Ford Roadster and I both came into this world in the year 1948.

I love cars.  You do as well, or you wouldn't have stopped by to read my post.

 The Rotary Club of Tucson held a fund raiser a few weeks back to benefit The Reading Seed program here in Tucson.  According to one of the past presidents, they expected a couple hundred entries. 

They had more than 500.  They expected to sell 8,000 tickets.  They sold nearly 14,000. 

If you're selling real estate, this is one trend you don't want to ignore.  Every major real estate market has Car Clubs and Car Shows.  If you're a real estate agent or a lender with some extra time on your hands in this market, I've got an idea that might help your sales.  We'll get to it in a moment.  Stick with me.

 Baby Boomers like me are entering retirement (I said like me--I'm not retiring) and they are spending money on their cars and trucks. 

This past week I had the pleasure of showing three homes in the Dove Mountain enclave near Tucson, Arizona.  Dove Mountain's Gallery Golf Club is home to the Accenture Match Play Championship, with the top 64 players in the world competing.

Back to cars.  The three homes listed from $1.8 million to $3.4 million.  All had oversized garages.  Two had both an attached garage and a separate detached garage.  Boomers love their cars.

So instead of buying leads in 2008, and in addition to creating strategic partnerships with other professionals, why not do what the Rotary Club of Tucson did?

Sponsor your very own LOCAL car show.  Advertise for entries.  Get your local car club signed up as a Co-sponsor.  Offer to send a mailing to their members.

Create a website where people can sign up to attend. Capture current info.

Involve Active Rain from the get go.  Promote AR on the website.  In doing so, you'll promote yourself and your business.

Benefit a local charity.  Which one?  I don't know.  I live in Tucson.  But I'll tell you this.  It needs to be local, because you're looking to strengthen LOCAL relationships to grow your LOCAL business.

 If you live in Arizona, New Mexico or Southern California, click on the Tucson Classics Car Show logo above.  It's a link.  It will take you right to their web page.  Sign up to attend next year's show.  It will be fantastic. 

Maybe, if you facilitate some entries from your local car club for the Tucson Classics Car show, one of the Rotary members will answer your questions about how to pull this off in your neck of the woods.  I might be able to help with that.  Call me.

Are you thinking...

  • too much time
  • too much money
  • too complicated
  • how can this help me sell loans or real estate

I'm thinking...

  • new sphere of influence
  • new, current mailing lists
  • new, current email lists
  • new relationships
  • no first time buyers!!  Yay! 
    (sorry, I got carried away there)

As an Active Rain member, you blog here because it creates new relationships for you.  It works, doesn't it?  Well, this is no different.  It's just another way to meet people and grow your business.

If you're a real estate professional reading this, and you're not a member of the Active Rain Real Estate Network, sign up!  It's free.  It will change the way you think about real estate and the internet.  That's a good thing!

And that's the real estate opinion of this Tucson, Arizona mortgage lender,
Mike in Tucson

Mike Jones (Tucson Mortgage Company, LLC): Loan Officer in Tucson, Pima County, Arizona

Click here to see many more great cars from this year's show, featured on Localism.com for Tucson, AZ!

32 commentsMike Jones • December 09 2007 01:00AM

Comments

Wow...those cars are cherry (do they still use that word anymore hehe) and sounds like a plan you got there.
Posted by Celeste "SALLY" Cheeseman, RA, CRS, HAWAII Real Estate & Relocations (Century 21 Liberty Homes) over 4 years ago

Sally, check out the link to the rest of the cars and trucks.  This was a phenomonal success, and the entries were absolutely fantastic.  Thanks for being the first to comment.

Mike in Tucson

Posted by Mike Jones (SUNSTREET MORTGAGE, LLC) over 4 years ago

Amen, brother.

Cheers!

Kae Davis

www.cbmove.com/Kae.Davis ~ www.ferrarifans.org ~ www.linkedin.com/IN/JackHDavis

Posted by Connections Prep (Connections Prep by Davis Enterprises) over 4 years ago
Nice cars!  good tip too.  I see you have plenty of good pics of Tucson.  Nice town.
Posted by Georgina M. Hunter R(S) e-Pro Maui Real Estate Sales (Jim Sanders Realty Inc. - Maui) over 4 years ago
I really like the pictures you took.  I have a few favorites of my own.  The muscle cars catch my eyes.
Posted by Gary Bland R (S) E-Pro, ABR (Hawaii Life Real Estate Brokers) over 4 years ago
One of the agents in our office has a young son.  Each year they participate in the soap box derby.  His car is a fully dressed "RE/MAX" car.  Lots of publicity, plus tons of fun with his son.  Nice combination :-)    Great idea Mike! 
Posted by Kris Wales - Macomb County MI real estate blog & homes for sale search site (Keller Williams Realty - Lakeside Market Center) over 4 years ago

Them's some fine-lookin' rides!

PS For anybody thinking about putting together any type of event on your own turf.  Please be sure to know what's what with liability insurance/responsibility.  The last thing you need is some visitor tripping and falling on the grounds, breaking a leg, and serving you with a personal injury lawsuit.

Posted by Cheryl Johnson, Bob Taylor Properties, Inc., Los Angeles, CA over 4 years ago
LOVE IT! It seems that the best car shows are in the drier climates like AZ and the West Coast! We do not get that many in our area....Thanks for the peek!
Posted by Charlottesville Real Estate www.CharlottesvilleSolutions.com (Charles McDonald 434-515-1585) over 4 years ago
Mike, Those cars look amazing.  Great post aswell.  We had a small car show last year that I posted in Localism as well but they did not have as many amazing cars as yours did.
Posted by Matthew J Blum - (retired from the business) over 4 years ago

Mike, you are always sharing your great ideas.  Those cars shows are great and a lot of fun

Posted by Peggy K - Illinois Virtual Tour Provider and Real Estate Photographer (Grand Property Virtual Tours) over 4 years ago
Mike--My husband is quite the car buff and in MN the cars are out all summer. We attend a lot of car shows and always have. We keep toying with the idea of getting one as I really think it would set my RE business apart in parades and at open houses. My husband's dream has always been a 57 Chevy 2Door hardtop but we think one of those Pickups with would be a better real estate car. Fun idea! Good to know that it works.
Posted by Teri Eckholm, REALTOR® Anoka&Washington Counties Acreage & Lakeshore Homes (REMAX Specialists) over 4 years ago
Nice cars! We had one of those 'woody' station wagons when I was a kid!  There's a car show that runs constantly at the Imperial Palace Casino, I keep saying I'm going to get there to see it but it hasn't happened yet.
Posted by Mary Warren over 4 years ago

Mike,

My county has a car show every early October--Seacruise--and it's a lot of fun.  I did a post on it this year.  Our market isn't a major one, but our car show it pretty nice and it brings in a lot of tourists who may decided they want to stay in our wonderful community by the sea.

Posted by Fran Gatti - Realtor®, CDPE®, RDCPro®, Crescent City CA Real Estate (RE/MAX Coastal Redwoods) over 4 years ago

Mike, Great pictures, fun, and ideas.  By the way, I notice you mentioned showing homes.  Are you also a REALTOR?  I assumed you only did mortgages?

Posted by Dan Forbes over 4 years ago
Mike - I am drooling over these cars!  Some great ideas of how to get involved and get some exposure for our businesses in the process.
Posted by Laguna Homes|Laguna Condos| Laguna Real Estate|Marlene Bridges (Village Real Estate Services, Inc.) over 4 years ago
Mike...those car shows always seem to do well. I think Pet expos are a pretty good draw too. Ther are a lot of pet lovers out there too!
Posted by Joan Mirantz GRI CBR SRES- Concord New Hampshire Realtor (Homequest Real Estate) over 4 years ago
Great idea, Mike, and I love to look at those old cars. They look so much better than they did back in the day!!
Posted by Bonnie & Terry Westbrook Grand Rapids MI Real Estate (Westbrook Realty) over 4 years ago
Mike~ the pictures of the cars are awesome!  I love your idea about sponsoring a car show, this would a great idea for partnering with agents, mortgage brokers and title companies.
Posted by Lisa Ryan~Selling Princeton,West Windsor and Montgomery Township New Jersey (Henderson Sotheby's International Realty) over 4 years ago

This is great a 1948. I was born in 1947 actually tomorrow is my 60th birthday.  I don't know why Iam announcing that but it is funny our Rotary has talked about have a car show for years.  It sounds like a great idea.  Look at the success that one was. What you suggest about doing my own seems like a huge task.  I will re-read. Off to dreamland. Best.

Posted by Pat Laracy Baker, Realtor, Green, ABR Needham, Massachusetts (Coldwell Banker Residential Brokerage ) over 4 years ago
This sounds like an idea that could be a huge success for almost anyone in any market.  Your post is very inspiring and presents a new and fun way to increase the SOI.
Posted by Donna Yates Broker Assoc, GRI, Georgia North Georgia Blue Ridge Real Estate (Blue Ridge, Ellijay, Blairsville, Hiawassee, Morganton, Aska) over 4 years ago
Awesome cars, great photos.  Love to drive the old souped-up cars.
Posted by Robert Monk over 4 years ago
Those cars look so neat. We had a few in our Holiday parade this year...very cool looking.
Posted by Monika McGillicuddy~NH Real Estate Broker (Prudential Verani Realty) over 4 years ago
Mike-You have such wonderful ideas.  My boys would love it if I sponsored something like this.  They are crazy about cars and nostalgia.  Thank you for sharing that wonderful mind that you have. 
Posted by Julie Neerings~Lifting Hearts ♥ Building Dreams~ (Agent Referral) over 4 years ago
Great photos!  I love cars especially hot rods, muscle cars and Corvettes. 
Posted by Sam Miller - Knox County Ohio (RE/MAX Stars Realty) about 4 years ago

Sam,

Thanks for visiting and commenting!

Mike in Tucson

 

Posted by Mike Jones (SUNSTREET MORTGAGE, LLC) about 4 years ago

Hi Mike,

Sorry, the Ford Roadster has faired better I'm afraid.

Great post.

Lovely photos.

Posted by Alan Langstone over 3 years ago

Alan,

There's no question about it!  The car's in better shape.  It's springs aren't sagging.  LOL

Mike in Tucson

Posted by Mike Jones (SUNSTREET MORTGAGE, LLC) over 3 years ago

I've been thinking about a car show of my very own... but I have also gotten involved in sponsoring other's car shows, as well as working on similar events.  It is fun...

Posted by Lane Bailey - REALTOR & Car Guy (Century 21 Results Realty) over 3 years ago

Lane,

You're the perfect person to have your own car show!  If you do, please send me an invitation.

Mike in Tucson

Posted by Mike Jones (SUNSTREET MORTGAGE, LLC) over 3 years ago

this was a nice post, i'm surprised it wasn't featured. Oh ya and i flagged it for feature nomination even if it's after the fact.  You must go to barrets auction i take it?

Posted by Everard Korthals - Lancaster real estate (Castellum Realty LLC. - International Real Estate Brokerage) over 3 years ago

Oooooooh!  Very nice pix.  And what an interesting idea about sponsoring car shows.  You've got the old gears turning in my head.  Thanks, Mike!

Posted by Not Yet Licensed over 3 years ago

Not yet licensed,

Thanks for the encouragement!  Let me know if you do sponsor a show.

Everard,

Hey, you can re-blog it!  I watch Barrets on tv; I've never been to one.

Mike in Tucson

Posted by Mike Jones (SUNSTREET MORTGAGE, LLC) over 3 years ago

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